Welcome to Webtrends Social!
Webtrends Social is your command center for all things social media. You are currently in the Page section, from here you can:
- Watch the online conversation and interact with fans across multiple fan pages
- Monitor competitors
- Moderate wall posts and establish keyword filters
- Drill down valuable Facebook Insights and report on marketing performance
Ready to get started?
Click "Add a Facebook Page" below and select a fan page you admin from the drop down menu.
Webtrends Social syncs with your Facebook account using Facebook Connect and populates Insights and Apps instantly.
Add Facebook Page
Add Facebook Page
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- General Data Information
- The data is pulled from the Facebook Insights API and is at most 48 hours old.
It is only provided to Pages with 30 fans or more.
It is aggregated according to PDT (Pacific Daylight Time). - Total Likes
- The total number of people who have liked your Page(s).
- Reach
- The number of people who have seen any content associated with your Page(s) in the last 28 days. This includes Ads or Sponsored Stories that point to your Page.
- Engaged Users
- The number of people who engaged with your Page(s) in the last 28 days. Engagement includes any click.
- People Talking
- The number of people sharing stories about your Page(s) in the last 28 days. These stories include liking your Page, posting to your Page's Wall, liking, commenting on or sharing one of your Page posts, answering a Question you posted, RSVPing to one of your events, mentioning your Page, phototagging your Page or checking in at your Place.
Dashboard
Top Wall Posts
No source data available
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- General Data Information
- The data is pulled from the Facebook Insights API and is at most 48 hours old.
It is only provided to Pages with 30 fans or more.
It is aggregated according to PDT (Pacific Daylight Time). - Total Fans
- The total number of people who have liked your Page.
- New Fans
- The number of new people who have liked your Page.
- Page Views
- The number of people who have viewed your Page.
- Reach
- The number of unique people who have seen any content associated with your Page.
- Consumption
- The number of times people clicked on any of your content without generating a story.
- Engaged Users
- The number of people who engaged with your Page(s). Engagement includes any click.
- People Talking
- The number of people sharing stories about your Page(s). These stories include liking your Page, posting to your Page's Wall, liking, commenting on or sharing one of your Page posts, answering a Question you posted, RSVPing to one of your events, mentioning your Page, phototagging your Page or checking in at your Place.
- Top Wall Posts
- The most popular posts of your wall: the top wall posts that gathered the best number of likes and comments.
- Page Like Sources
- Breakdown of the number of Page likes from the most common places where people can like your Page.
- Fan Demographics
- Aggregated demographic data about the people who like your Page based on the information they provide in their user profiles: age and gender, languages, countries.
Add Facebook Page
No facebook pages are associated with this account.
Key Metrics
Top Wall Posts
No source data available
Page Like Sources
No source data available
Fan Demographics
No demographic data available for Pages of less than 30 fans.
Add Facebook Page
Settings
Link Tracking
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- Link Tracking
- Keep track of your post link analytics by signing up on Bit.ly and setting up your Bit.ly account on your Page. Any link included in the message posted to your Page will get shortened on behalf of your Bit.ly account.
- Tip: Once your Bit.ly link is posted on your Page, copy and paste it in a browser and add a "+" sign at the end to find out how many times that link was clicked.
Link Shortener
Use your Bit.ly account to allow Webtrends Social to shorten links on your behalf.
Connect bit.ly
Tags
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- Tags
- Group your Pages with tags. Select your tags within the Page drop-down of Insights, Stream, History, Create Post & Create Rules to apply bulk actions against your group of Pages.
- Note: Tag names can only contain alphanumeric characters plus "_". All spaces are turned into underscores. All uppercase letters are converted into lowercase letters.
Collaboration
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- Collaboration
- Invite collaborators to manage your Page. Your collaborators are then granted with the following permissions:
- access posts from your Page's News Feed on the Stream tab
- post to your Page's wall by Scheduling or Publishing a Post on the Schedule or Stream tabs
- access Insights data from the Page on the Dashboard or Insights tabs
- view historic actions applied from this Page from all other collaborator on the History tab
Collaborators
Add Collaborators
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